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KavaClub

Digital Marketing Manager

- Social Media Management (Instagram +   Facebook)

- Website Creation, Design, and Upkeep

- Google + Yelp Reviews

- Flyer + Poster Design

- Menu Design

- Table Signage

- Product Photography 

- Social Media scheduling via Later

- Following Brand Guidelines

Social Posts & Captions

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Graphic Design

Bingo Campaign

Menu Design: 

Table Signage for Pop-Up at the Richmond Tattoo Convention:

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Marketing Campaign:
Community Engagement

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  • Planned, executed, and conducted pop-up tabling events located within the area. Examples:

    • ​​Jackson Ward Community Activation @ Abner Clay Park. Passed out door hanger flyers and invitations to houses and revisited the initial businesses contacted. ​​

    • First Friday in Jackson Ward collaboration with RVA Moon Market. Sold out of kava and mocktails before the event was over.​​​​

  • Results: 

    • Increased ​consumer touchpoints.

    • Spread brand awareness.

    • Discover Brand Ambassadors. 

    • Create close relationships with locals in the neighborhood. 

New Years Eve Promo

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